Axe Falls on Ning: It has just announced that it is killing off its free product, forcing
existing free networks to either make the change to premium accounts or
migrate their networks elsewhere. Related: Posterous commits to
building a Ning blog importer. [TechCrunch] [Posterous]
Seacrest Speaks: So what’s going on with TV’s leading multitasker? Is he overwhelmed? More like overjoyed. After nine years of hosting America’s most popular singing competition, he still love his job -- correction: jobs – though he is contemplating letting one of them go. [LA TIMES]
Sesame Street Video Helps Military Kids Cope with Loss: Elmo and a slew of other Sesame Street characters arrived at the Pentagon Tuesday to help debut a military-themed episode of its series called "When Families Grieve." [CNN]
The Breakfast Club Turns 25: This week in Critics’ Picks, A. O. Scott looks at the 1985 film “The
Breakfast Club,” an exploration of suburban teen angst — and
detention — directed by John
Hughes, who died last year. Related: NPR Podcast > The 'Brat Pack' Grows Up [NYT Video] [Barking Robot via NPR]
The Myth of the Digital Native: One of the monsters is the "digital native" – the term, not the child. Coined by author Marc Prensky in 2001, the phrase has its usefulness in helping us adults grasp the major media shift we're experiencing and embrace young people's openness to it.
But two leading new-media thinkers – Sonia Livingstone of the London School of Economics and Henry Jenkins at the University of Southern California – both have concerns about the phrase becoming too definitive. [NetFamilyNews]
Is Jamie Oliver's Food Revolution Making Kids Smarter?: According to a recent story in The Guardian, Oliver's Feed Me Better campaign, which he launched in 2004, has helped cut the number of absences typically attributed to illness by 15 percent in an area of southeast London. It also improved the number of students who reached proficiency on English standardized tests by 4.5 percent. [Good]
Poking and Tweeting Are Not A Media Plan: Social networking is more than setting up an online presence, and social media is more than just blasting out press releases. Until brands understand how to authentically join, rather than crash, the conversation, they will continue to throw their money away. [AdAge]
Producers Guild of America Adds Transmedia Producer Credit: This is a modest but important step toward officially recognizing where the entertainment business has been heading for some time. The major blockbusters across all media — film, television, gaming, music, and the rest — have been transmedia affairs, though the term transmedia has not necessarily been used. [Chris Rettstatt]
Gen Y Celebrates Diversity: Embrace our acceptance of diversity by showing Gen Y that your brand is diverse. Brands and products that once only fit into a certain group or niche have now spread into many groups and niches. We will take your brand and make it our own. Take advantage of this and engage a larger group of the 20 somethings and teens. [Premise]
Why You Have to Understand Video Games to Understand Gen Y: Gen Yers love to keep score. They’ve been keeping score their whole lives. They keep score in their personal relationships, in the workplace, and even with the companies that advertise to them. It all started with video games. If there were no scores, nobody would have ever kept playing them. [GY Joe]
Growing Up Gaga: The self-invented, manufactured, accidental, totally on-purpose New York creation of the world’s biggest pop star. [New York Magazine]
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