Fisher-Price App Aims for Moms on Facebook: Targeting the many moms online, Mattel’s Fisher-Price is launching a Facebook app
Thursday that allows mothers to be more selective in choosing which of
their friends can see photos of their children. Mothers who go online, particularly the influential group of “mommy
bloggers,” present an important market for toy makers. [WSJ]
Android TV! | Google, Intel & Sony Join Forces: This trend is potentially much more disruptive than the introduction of
3D displays. Now a secret joint effort by Google, Intel and Sony to enter this
field in partnership has been revealed. It will bring Google’s Android
operating system and Chrome browser to TVs and set top boxes.
The technology has the potential to be disruptive to traditional
TV by making the full range of Internet content available on
television. [Collaborative Creativity]
What's TV's Next Business Model: It's hard to find TV content today that does not contain Web site
addresses, Twitter mentions, and text-based messages throughout. It's
accepted that even with these "light" reference points, as it stands now
TV's long-term prospects pale in comparison to those of the Internet,
mostly because TV content still has no direct-response mechanism.
Blending Internet elements into TV content makes for a seamless
experience - and, in my opinion, is tomorrow's preferred business model. Related: Business Exchange > "Social Television" [MediaPost] [Business Weekly]
US Children get Playboy, not Bugs Bunny in Cable Mix-up: Young viewers of children's television programs in North Carolina got a
glimpse of something far more risque than their favorite cartoons, when a
cable glitch broadcast two hours of the Playboy channel. (Oooops!) [Yahoo! News]
Entertainment Convergence in the UK Digital Home: The UK is
still at a relatively early stage of convergence when it comes to
digital entertainment such as TV shows, films, short-form video, games,
music and social networking. But momentum is building. [eMarketer]
Vodafone gives $1
million grant to Web Foundation for Web-enabling entrepreneurs in
Africa: While only 25 percent of the world population uses the Web today, more
than 70 percent of the world’s population has access to mobile or fixed
communication devices capable of displaying Web content.
In Africa,
where the Internet penetration rate is approximately 6.8 percent,
furthering Web access can create learning opportunities for local
entrepreneurs and support the United Nations’ Millennium Development
Goals to end poverty by 2015. [WWW Foundation]
SXSW Video Interview Roundup: SXSW 2010 was a gathering of innovative companies, forward thinking people,
and interactive influencers. While I didn’t have a chance to talk to all
15,000 attendees, I was able to speak to a few choice companies that
have progressive products in the social media and technology realm. [Edelman]
India's Rural Cell Movement: Just last month, nearly 20 million new mobile accounts were opened.
That’s more than double the people than have high speed Internet in the
entire country. Even in slums where people live on less than $2 a day,
everyone has a phone. If “Slumdog Millionaire” was more accurate, Jamal
wouldn’t have had to go on TV to find Latika. He could have just called
her, or worst case, called a few friends until he found her number. [TechCrunch] [Yahoo! Movies]
Content Strategy is Much More than Web Copywriting: Where there should be content strategy and SEO strategy, we're often on
projects where we're focused much more on target audience personas,
design standards and project management charts, instead of content. The
web writer is then brought in, given the creative brief, the wireframe
and two weeks to "crank out the content." [Ignite Social Media]
The Justin Bieber Guide for Old People: Bad news, Old Person: No matter how much you try to avoid it, you will
have to eventually interact with someone to whom Justin Bieber
(BEE-BURR) is the sun around which their little life revolves. So we
present this Justin Bieber Guide for Old People to help you avoid
embarrassing yourself in front of your offspring, students, or patrons
of your candy shop. [Gawker]
Flemish Digital Youthwork Practices: On the 8th and 9th of February 2010, Steunpunt Jeugd, Flemish
knowledge and expertise center on youth, youthwork and youth policy,
organized a big congress (JET)
centered around youth, youth work and youth policy. One of these sessions is labeled "the 'e' in youthwork" that collected e-practices in Flemish youthwork. [Youth Work Online]
