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During Nielsen’s Consumer 360, Nielsen’s Jon Gibs discussed how TV viewers engage with social media and television and how it’s creating a new type of “co-viewing.”
Related: Study Reveals Shift as Social Networking Becomes 'Social Entertainment'
Posted by Derek E. Baird on 06 August 2011 | Permalink
Over 24,000 people have viewed my 'No Phone Zone' Lesson Plan!
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