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Biography
Barking Robot > About
Derek E. Baird, M.A. is a media technologist, speaker, and
author specializing in web strategy, mobile tech, Gen Y, educational
technology/media, youth marketing, edutainment and online communities.
He has worked with clients in both the U.S. and international
markets.
Derek consults with corporations, educational institutions, digital media companies, entertainment producers and non-profit organizations to design and implement multi-platform media experiences and brand marketing strategies focused on kids, t/weens, and parents.
Recent clients include: Yahoo!, The Museum of Tolerance, The
National College of Ireland, Stone Yamashita Partners, Pearson
Education, The Digital Alliance, PBWiki, Pearson, Kia Motors America,
Yahoo! Southeast Asia, PBwiki, SMtv Music, Knowledge Essentials Media
and YackPack.
At Yahoo! he co-designed a social networking community for educators, parents
and kids. In addition, he designed and led a National Yahoo! Teachers
Social Media Workshops where he taught educators how to integrate
social/new media technologies into their classroom.
He has also presented at several technology events including the
National Science Digital Library (NSDL) Conference, the Anti-Defamation
League (ADL) Conference on Cyberbullying and the 2007 American
Federation of Teachers (AFT) Conference.
Derek has published articles on education technology, web
strategy, new media, mobile and online communities in several peer
reviewed & online journals including: Campus-Wide Information
Systems, TechLearning, The Journal of Education Technology
Systems and YPulse.
He also is a contributor to Didactics World, an educational
media publication focused on educational technology and mobile learning
trends in the Middle East and India.
In December 2008, mobileYouth included Derek on its list of the Top 20 Youth Marketing Bloggers.
Derek received his M.A. in Education Technology from the
Graduate School of Education and Psychology (GSEP) at Pepperdine
University, and has taught in the Masters of Education Technology
program.
PUBLICATIONS: To view a list of my publications and presentations click here.
RECOMMENDATIONS: To view what clients have to say about Derek's work click here.
CONSULTING: Derek Baird is the founder of Barking Robot Media, a full-service social media, youth marketing, educational technology, youth culture & brand strategy consultancy.
If you or your organization is interested in learning more, please contact me at derek (at) debaird (dot) net
PLEASE NOTE: Everything written here is my personal opinion and not that of my employer(s) and/or clients.
PRIVACY POLICY & COPPA STATEMENT: To read the privacy policy and COPPA Statement for Barking Robot and Privacy Policy for Six Apart Advertising click here.
