Biography

Barking Robot > About


Derek E. Baird, M.A. is a media technologist, speaker, and author specializing in web strategy, mobile tech, Gen Y, educational technology/media, youth marketing, edutainment and online communities. He has worked with clients in both the U.S. and international markets.

Derek consults with corporations, educational institutions, digital media companies, entertainment producers and non-profit organizations to design and implement multi-platform media experiences and brand marketing strategies focused on kids, t/weens, and parents.


Recent clients include: Yahoo!, The Museum of Tolerance, The National College of Ireland, Stone Yamashita Partners, Pearson Education, The Digital Alliance, PBWiki, Pearson, Kia Motors America, Yahoo! Southeast Asia, PBwiki, SMtv Music, Knowledge Essentials Media and YackPack.


At Yahoo! he co-designed a social networking community for educators, parents and kids. In addition, he designed and led a National Yahoo! Teachers Social Media Workshops where he taught educators how to integrate social/new media technologies into their classroom.


He has also presented at several technology events including the National Science Digital Library (NSDL) Conference, the Anti-Defamation League (ADL) Conference on Cyberbullying and the 2007 American Federation of Teachers (AFT) Conference.


Derek has published articles on education technology, web
strategy, new media, mobile and online communities in several peer
reviewed & online journals including: Campus-Wide Information
Systems, TechLearning
, The Journal of Education Technology
Systems
and YPulse.


He also is a contributor to Didactics World, an educational
media publication focused on educational technology and mobile learning
trends in the Middle East and India.



In December 2008, mobileYouth included Derek on its list of the Top 20 Youth Marketing Bloggers.


Derek received his M.A. in Education Technology from the Graduate School of Education and Psychology (GSEP) at Pepperdine University, and has taught in the Masters of Education Technology program.

CONTACT: derek (at) debaird (dot) net

PUBLICATIONS: To view a list of my publications and presentations click here.

RECOMMENDATIONS: To view what clients have to say about Derek's work click here.

CONSULTING: Derek Baird is the founder of Barking Robot Media, a full-service social media, youth marketing, educational technology, youth culture & brand strategy consultancy.

If you or your organization is interested in learning more, please contact me at derek (at) debaird (dot) net

PLEASE NOTE: Everything written here is my personal opinion and not that of my employer(s) and/or clients.

PRIVACY POLICY & COPPA STATEMENT: To read the privacy policy and COPPA Statement for Barking Robot and Privacy Policy for Six Apart Advertising click here.